Seenit makes it easy for you to share your project and get contributions. But who should you involve? And how? Finding the right people to tell your story will improve the content you receive.
The 'right' people
It always helps to ask the questions when thinking about who to bring in: Who is passionate about this topic? Who is most knowledgable?
You won't always know this, which is fine, and it doesn't mean you need to make your project exclusive - there may be interesting perspectives out there that you haven't considered. But people who really care should be more willing to take part, and their passion will come through in their uploads.
How do I find them?
Think about where your people are most engaged. It could be your own social networks. It could be others', in which case, can you collaborate to get your project in front of the right eyes? Encourage people to tag and share with anyone who they think will be interested.
Maybe another medium like email or Whatsapp is the best way to reach who you're after. It's worth taking a multi-channel approach to see what works.
Example - Beautystack
Check out this Instagram callout from Beautystack.
View this post on Instagram
CALLING ALL BEAUTY PROS❕👩🏽💻❕ If Thursday’s announcement by Boris Johnson show’s how the Government views the social (and economic!) importance of the Beauty Industry… it’s pretty clear they think of it as a joke 👀 Though we at Beautystack are committed to economically 👏🏽 empowering 👏🏾 women 👏🏿 by offering you a platform to list (and run) your Beauty and Wellness service on 📲 However, over the last four months the Beauty community hasn’t been able to work. With our green light of July 4 now turning orange for the *continuously* uncertain future...⠀ ⠀ So Team Beautystack needs your help Beauty Pros to #BRINGBEAUTYBACK 👀 This week, we’ve joined forces with the brilliant @seenit__ to create a film to tell the Government, your Clients and your fellow Beauty Pros that you’re ready for work 💸 Share YOUR STORY by submitting a lil’ video clip via our link in bio. Show us your workspace and your PPE! Share your experience and your financial situation! Together let’s shine a light on our community and #supportyourlocalbeautypro! Deadline: Tuesday, July 7 ⏱⠀ ⠀ Know of a Beauty Pro who will want to get in on this? ⬇️ Tag them below! #beautystack
They wanted beauty professionals to unite and share their experiences amidst uncertainty over when they could return to work following the COVID pandemic.
They've used video effectively to personally address and galvanise their community, clearly explaining what they're doing, why they're doing it, and who is suitable. More detail is mentioned in the caption, along with a call to tag the right people.
And here's what the callout led to...